Viewing post categorized under: Social Media Marketing


The Social Dilemma – Is There An Easy Fix?

The Social Dilemma – Is There An Easy Fix?

/ Digital Advertising, Latest Digital Marketing News, Social Media Marketing / September 17, 2020

The Social Dilemma, currently taking Netflix by storm, presents some uncomfortable and at times shocking truths about the extent to which social media algorithms now go, to create addiction habits. The premise and objective is simple. The more people using the platform, the more it can be monetised. What’s the cause? Monetisation isn’t the problem […]

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A Moral Protest, Or A Middle Finger To The Monopoly?

A Moral Protest, Or A Middle Finger To The Monopoly?

/ Digital Advertising, Latest Digital Marketing News, Search Marketing, Social Media Marketing, Tools and Platforms / July 14, 2020

Six years on from Gwyneth and Chris coined term, mega brands are ‘consciously uncoupling’ from Facebook in their droves. But is all as it seems?

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How To Maintain Cross-Channel Digital Resilience During the COVID-19 Pandemic: We Will Get Through This Together.

How To Maintain Cross-Channel Digital Resilience During the COVID-19 Pandemic: We Will Get Through This Together.

/ Creative, Digital Advertising, Search Marketing, SEO, Social Media Marketing / March 26, 2020

Hello friends, hope you’re well. Yup, we’re all feeling it right now, it’s a very strange time to say the least. The marketing world has changed overnight and it’s definitely a new challenge to navigate together. At least we’re unified in our experiences, if not by being physically close to each other. Before we go […]

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Off-Facebook Activity Tracker – Will You Opt-Out?

Off-Facebook Activity Tracker – Will You Opt-Out?

/ Latest Digital Marketing News, Social Media Marketing / February 28, 2020

Do you ever get the feeling you’re being watched? Ok, maybe watched isn’t the right word. Tracked is more like it. Most of us these days understand that actions we take online influence ads that we see. You’ve noticed those pair of trainers that you viewed following you everywhere you go online, right?  Well, Facebook’s […]

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6 Digital Marketing Tips To Rose Above Your Competitors This Valentine’s Day…

6 Digital Marketing Tips To Rose Above Your Competitors This Valentine’s Day…

/ Latest Digital Marketing News, Search Marketing, Social Media Marketing / February 11, 2020

Unsure how to woo your consumers into converting this V-Day? No need to crush yourself over it, we have 6 top tips to ensure your marketing is ahead of the date. 🌹 1. Let users produce your creative for you! – Utilise user-generated content (UGC) to find any ‘love’ centered content around your brand on social […]

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