Our social media marketing team are grounded in a deep understanding of all things social. With a strong understanding of best practice creative execution, alongside the importance of data fuelled insights, we continually drive business results for our clients. With the landscape of social continuously evolving, our team are here to help you get the most bang for your social advertising buck.
OUR STRATEGIC APPROACH
STAGE 1: ONBOARDING
Strategising on channel placement, audience and ad format selection, competitor analysis, data and social deep dive, technical set up, detailed media rollout plan, creative development and campaign build, launch and optimise
STAGE 2: OPTIMISATION
Optimise the campaign daily, switching off any underperforming audiences and creative. As we perform A/B testing with advertising variations, this stage is crucial to see your social campaign drive results
STAGE 3: ONGOING & REFINING
Regularly refresh social posts, keeping creative fresh and adding new audiences to avoid market wearout and consumer fatigue. We also keep an eye on all key metrics, relevant to the campaign objective, and adjust and optimise to drive real business outcomes